Monday, March 3, 2008

How Google Got Its Colorful (read: Terrible) Logo


I don't know anyone that likes the Google logo. It's clunky, silly and just flat out ugly. And don't get me started on how it's poorly designed for the internet in both size and detail. Looking at their logo design process I guess they could have done much worse. I truly think the Google story illustrates how a simple idea is key...and not even a bland site design (though brilliant in concept) and crummy logo can hold you back. I wonder what it might have looked like if given to a logo mastermind like Paul Rand?

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